What’s My Investment?
Here’s why video can be expensive.
We think video shouldn’t be an expense, but an investment. You should spend money, and make more back. That’s what we do for our clients.
Frequently Asked Questions
What kind of range can I expect?
Much depends on your project. We’ve seen projects range from $2,000 – $125,000. The more complex your project, the more moving parts, the higher the price. Until we understand your project, we can’t give out a price.
Why does price range so much?
Buying video is similar to purchasing a house. You could purchase a mobile home for $60,000. Or you could purchase a 12.5 million dollar estate. Telling your agent you want to buy a house, without talking about what’s important to you, bathrooms, bedrooms, location, type of construction, etc. won’t work for either of you.
More details are needed to provide you with what you’re looking for. It’s the same with video. The more we know about your project and budget, the better we can find you what you’re looking for.
Is There Really a Difference Between Cost and Investment?
Yes. Those aren’t just semantics. There really is a difference between the two. You see, cost implies you spend money, and that’s it. End of story. You bought the thing, and you get to enjoy it. You bought a new watch, and now you can easily tell the time.
An investment on the other hand, is spending money now, expecting more money in the future. We are in the business of making our clients more money.
What’s involved in calculating the cost?
There are a number of factors that can influence the cost of a video production. The key factor is the complexity of the project. Other factors which can influence the total cost of a produciton are:
- Pre Production
- Scripting
- Storyboarding
- Talent recruitment
- Scheduling / planning
- Set design
- Set construction
- Location scouting
- Equipment evaluation
- Production
- Production days
- Number of locations
- Travel
- Crew required
- Complexity / types of shots
- Time of year
- Special equipment needed
- Post Production
- Turn around time
- Amount of videos being produced
- Special effects
- Editing time
- Color correction / color grading
How Do You Charge?
Using the above factors, we estimate our total time devoted to the project, and present you with a quote.
Why Don’t You Charge Hourly?
We don’t like the incentive structure. When we charge hourly, we get more money the slower we work. Plus, we don’t like surprise bills at the end of a production. With us, you’ll know the price is the price.