Why Video?

If you’re selling real estate, you know how competitive it is. Agents have to stand out in a sea of other agents. The best way to do this is through high quality video.

Why?

1. Visibility — Social video generates over 1200% more shares than text and images alone. If you’re trying to get your property shown, this is a powerful tool.

2. Build Authority — Authority is important — the more confidence buyers and sellers have in you, the more you’ll sell. High quality video production gives you authority, and builds your brand

3. Know, Like & Trust — By creating video content, you give people the ability to get to know you 24/7, seven days a week by putting video content out on a regular basis. And people buy from those they know, like, and trust. That means when it is time for them to buy or sell, you’re top of mind.

Examples

Walk Through Videos

Here’s a real estate walk through video we put together for Aldo and Jasmin from Windermere Real Estate. This video builds their brand and authority, is able to generate shares and visibility on social media, and shows the seller they’re commited to their success.

Area Overview

People are buying a house, but they’re also buying into the area, the surroundings. Through these kinds of videos, we give the buyer a sense of what the area around the house is like.

Content Creation

This is an example of content creation — regular, engaging content to grow authority and grow your brand. As marketing continues to change, we too must change with it. The agents who create regular, engaging content are the ones winning in the marketplace.